Sounds like I might have to just try both. I’ll let you know how it goes!

I really like the Wilton gel. Also, this particular recipe is a good one for first timers, but I found one I like a tiny bit better because it’s brighter and has more of a twang to it. It’s this one.

http://www.cookiemadness.net/2010/11/red-velvet-cake-2/

But the one posted here is good too!

I’m a long time follower on your site and have made many of your recipes, but this is my first time writing. This sounds like a great cake for Red Velvet first timers. Any advice on brands of food coloring? Does the Wilton gel taste okay? Any advice would be great.

Thanks!